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In 1984 Robert Cialdini wrote the enduring classic Influence, one of the bestselling books of all time on the topic. This 30-year-old book still sells copies today. In the book Cialdini, Professor of Psychology and Marketing at Arizona State University isolates six principles he calls ‘weapons of influence’. For example, one principle called social proof […]
I have a love/hate relationship with a lot of ‘entrepreneurial literature’. Or really any entrepreneurial content. It’s usually written by entrepreneurs for entrepreneurs. It’s usually aimed at getting you fired up and motivated about having your own business and making it wildly successful. That’s all fabulous. I drink it up. Until they start to talk […]
At a recent Peoplecorp event, we discussed key ways that remote teams can become more high-performing, even in these challenging times. We shared several high-leverage focus areas and practical suggestions that leaders and teams can implement immediately. Here are two strategies: Create shared accountability for team connection and team commitment. Don’t assume the leader should […]
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